Paivepo Dzefunde

Afrikan Folklore Stories

The traditional way that folklore was passed down is no longer a feasible strategy in the modern world. The central idea behind this project is the preservation of African Folklore by giving it back to its original audience in a format they can relate to today by implementing contemporary Afrikan illustration styles through digital media. This project contains a series of posters with Shweshe style illustrations that visualise the content of the story, Postcards that intergrate into a digital application as well as several collateral items.

Tags

  • Logo & Branding
  • Illustration
  • Editorial
  • Print
  • Pendoring Gold
  • Adobe Semifinalist